Huysuz Asçı

Logo development for a brand new restaurant serving Turkish home cooking in Bodrum, Turkey.

Huysuz Asçı, roughly translated to "Fussy Chef" in English, was inspired by the idea of cooking without strict measurements. The logo is three fold: the primary logo, the secondary decorative logo and  the combined logo, which can be used interchangeably. The tail of of 's' and the 'c' letters in Turkish are transformed into salt and pepper granules which inform the entirety of the logo to emphasise the unmeasured and unconstrained nature of home cooking.